After the holidays, homeowners in the market for home improvement services, start calling residential contractors to set up work for the spring. Do you have a procedure for the inbound lead call and a form to capture vital prospect information about them and their requests? Or do you use any available scrap paper, post it notes or the proverbial napkin to write down the information and struggle retrieving and reading the chicken scratch later? Who will answer the phone, talk to your potential client and will they know what to do to make a professional first impression?
The Contractor Coaching Partnership Blog
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Tags: residential contractor, lead form procedure, home improvement